Bachelor of Arts in Multimedia and Mass Communication (B.A.M.M.C.)
The Bachelor of Arts in Multimedia and Mass Communication course is an open field of opportunity for those who want to shape their career in the field of media. The course emphasizes on personality development of the students.
BAMMC is a 3-year undergraduate course each year having 2 semesters. This course is designed for students to learn in detail about each component of mass media and communication. In the final year, students have to choose any one area of specialization: journalism or advertising. Technical training is also provided through internships in these streams. Apart from this, seminars, group discussions, workshops and field visits are frequently undertaken during the course work. Mass communication course curriculum covers a wide area, comprising closely related fields of communication, advertisement, films, public relations etc.
Course Intake : 60
Course Duration: 3 years (6 Semesters)